Intelligent strategy for the operation of auto parts

Generally speaking, the price of online products is lower than that of traditional accessories stores. The quality of accessories is about the same as that of low-lying parts of the continent. Who does not want to lower the price? From a business point of view, the implementation of networked operations can be reduced. Sales costs increase market competitiveness.

Businesses can use the Internet to quickly collect market information, analyze market clearances, timely weaving sources, minimize inventory, and increase circulation, ultimately achieving the goal of reducing costs. Previously, distributors sold parts of the steam accessories Best-selling, while the other part of the slow-moving.

The expenses caused by the funds occupied by the sodium stagnation will be allocated to the cars that will be sold. Giant over five networks and sellers can quickly avoid selling rabbits to sell auto parts in the market. The same products with lower profits have lower prices than others, and their own competitiveness will be enhanced. Customers who come to buy will gradually increase. The sodium has gone up, and there is still no money to make. For the manufacturer, the benefits of “networking” are also numerous.

In the production of auto parts, the home can get the sales information returned by the market in time through the seller, and analyze the purchase intention of the consumers based on this, so as to produce auto parts that meet the market demand as soon as possible. In addition, production companies can be informed in a timely manner to spare parts suppliers inventory conditions to adjust the parts of the deployment plan to help manufacturers reduce the production of auto parts.

Therefore, it is natural for the auto parts business to be networked. Returning to reality, our existing foundation and conditions are still difficult to meet the requirements for the development of networked operations. Because the actualization of networkization requires funds and talents as the basis for achieving networked operations, apart from the need for funds and talent, it also requires a complete distribution system and a secure payment system. As we all know, building a website requires huge amounts of money and highly qualified personnel.

Some people say that spending money in the course of operating a website is “burning money.” The professional websites that have closed down shortly have rarely been crippled because of bad business or management. Most of them are due to lack of sufficient funds. Compared with other industries, their funds are many, ranging from a few million to many tens of millions, but after all, the speed of making money is not as fast as the 'burn'.

And nowadays, if a reseller earns a million dollars a year in sales, let alone ten million, who can afford to build a website? Moreover, since the Internet has only been in China for a few years, There is still a lack of talented people who know both technology and business. Without the two prerequisites of funds and talents, it is easier said than done for auto parts business. Some people may say that ordinary websites are associated with sales companies and manufacturers, and networking is always possible.

However, what we cannot ignore is that it is impossible to achieve a network of operations without a perfect distribution system and secure payment means. It is absolutely uneconomical for companies to set up this Xiangxiang distribution system alone, so it can be foreseen that with the acceleration of the network of automobile accessories circulation, this service sector will surely be promoted. How to use the existing distribution network or build an accessory distribution system by itself will be a key issue to be resolved in the circulation of auto parts in China.

Of course, there is one point that we cannot fail to mention. Our concept of consumption cannot yet meet the requirements of "networking." Trading above the United States is done through "electronic money." Although all major banks in China have launched credit card consumer services, people are still accustomed to using cash for consumption because they are still difficult to get rid of traditional consumer attitudes. However, the usage rate of “electronic money” is still not enough, and the habit of online shopping has not yet formed. .

To change this kind of consumer attitudes and habits is not something that can be done by a single individual effort or a government document. It needs to change over time. Without "electronics" of transactions, there can be no "networking" of operations. Based on the above analysis, it is not difficult for us to conclude that blindly pursuing the networking of auto parts operations with existing foundations and conditions is undesirable. Otherwise, we will reduce the cost of “networking” by maintaining the normal operation of the website. High cost.

Networking to achieve business is not yet a good time. Networking should have Chinese characteristics. In terms of the larger environment, it is still very difficult for China's auto parts business to truly realize networkization, but it does not mean that we must stay away from the Internet. Because the network management of auto parts is the only way for the reform of the auto parts industry, “networking” is a trend, after all, it is only a matter of time. Then, how can we make the auto parts business I pay close to “networking”? We often say “Do we have to proceed from the national conditions of our country and take the path of socialism with Chinese characteristics?” The same is true for the realization of “networking”. China's auto parts The development of online sales should be adapted to the national conditions of the country and take the path of a networked operation with Chinese characteristics.